Who’s actually buying ice cream during winter?
As the evenings draw in, I’ll bet a nice chilled ice cream is not the first treat that comes to mind. However, you might be very surprised just how many people still love to tuck into one during the winter months – especially when it’s somewhere as lovely as their local Udderlicious.
Remember, these aren’t Cornetto’s and choc-ices we’re talking about here. These are boutique level desserts which aren’t just a great choice any time of year, they’re something truly special it’s well worth going out of your way for – no matter the weather.
I mean, just check out this Espresso Affogato…well worth leaving the house for!
Of course, the winter months aren’t nearly as busy as a sweltering August bank holiday will be, but a certain amount of “downtime” in a business can be a good thing. It gives you the opportunity to reflect on the year, work on new stuff and interesting flavours, and make sure your brand is even better next year than it’s ever been before. That’s very much the case with Udderlicious, where the culture is very much centred around customer engagement and always doubling down on a vibe which keeps customers coming back for more – a culture which permeates every part of the franchise.
It’s a big part of what makes this such a great business opportunity, and a fantastic lifestyle choice for anyone who wants to be part of something fun, exciting and dynamic which is always striving to evolve.
One of their best new features recently are these “NFC tags”. I’ve not come across them being used in this way before, but I think they are a truly fantastic idea.
Basically, a customer can tap their phone on this tag and it will take them straight to a landing page where they can leave a comment about their experience and even make suggestions. It makes leaving feedback so easy and accessible, and they’re already seeing a rise in positive reviews, adding to their already fantastic feedback. Just check these out for starters:
“This place truly lives up to its name! amazing ice cream and even more amazing value for money! Every scoop is delicious, rich, and packed with flavor. They have a great selection, and you can tell they really care about quality.” – Sonia G. 5 stars
“I went on a Sunday night, and the staff were amazing—warm, inviting, and attentive!! I settled on the dark chocolate with sea salt and yogurt cherry, and both flavors were amazing!! I also love that they let you mix flavours when you order one scoop and they offer a kids cone. A must try!!!” – G O Tapia 5 stars
Just 2 of the more than 1300 reviews for Udderlicious in Islington. Positive reviews have been through the roof, but so has some very useful, constructive criticism (though very much a minority!), and that’s a wonderful thing, too. The staff can read and learn about everyone’s experience, and even reply – another great advantage to the quieter months.
Listening and learning to what customers want and need is so important to any brand who wants to continue to improve and evolve, and the team at Udderlicious have absolutely nailed it.
It’s what makes the difference between just another F&B brand, and a truly remarkable franchise opportunity. For you, that difference could be life changing.
Just like the tag says, they care about getting it right!
So, why don’t we talk some more about it? I am always more than happy to talk about anything and everything to do with the Udderlicious franchise, so click the schedule call button at the top of this page if you want to set up a chat. There could be a seriously delicious business opportunity waiting for you in 2026!